Thought-leadership workshop (3 hrs)
Many organisations talk about it, but few really implement it. Here’s what thought-leadership is really about.
It’s intellectual, not promotional
It’s about big-picture topics that influence your organisation’s ability to operate in the political, social and economic space. Learn what these are.
It operates across multiple platforms
Because thought-leadership is so wide-ranging, it needs to be projected across multiple media platforms. Learn what these are and how to exploit them.
It must be part of a proactive campaign
Learn how to develop a proactive, long-term thought-leadership campaign that drives issues of strategic importance to your organisation.
Who for PR and marketing strategists, writers, account directors, etc
Where At your company premises
How long 3 hours
Class size 12 people max
Price per class - South Africa: R12 000
- Middle East: $2 800
- Europe: €2 500