Thought-leadership workshop (3 hrs)
Many organisations talk about it, but few really implement it. Here’s what thought-leadership is really about.

It’s intellectual, not promotional
It’s about big-picture topics that influence your organisation’s ability to operate in the political, social and economic space. Learn what these are.


It operates across multiple platforms
Because thought-leadership is so wide-ranging, it needs to be projected across multiple media platforms. Learn what these are and how to exploit them.


It must be part of a proactive campaign
Learn how to develop a proactive, long-term thought-leadership campaign that drives issues of strategic importance to your organisation.


Who for            PR and marketing strategists, writers, account directors, etc 

Where               At your company premises

How long          3 hours

Class size          12 people max

Price per class   - South Africa: R12 000                                          
                           - Middle East:  $2 800

                           - Europe:          €2 500